Girl Starts Marketing Career |
A 25 year old college student begins her career in marketing. This blog is the personal documentary of all the things she realizes along the way. * My employer's names are kept confidential * |
Below you will see the Twitter profile of a company named Intense Debate. I’m working on installing their program so I can have comments on this blog. It wasn’t working so I decided to see if anyone on Twitter knew how to use it (and because I wanted to tweet something since I hadnt in awhile). I tweeted “Anyone experienced with Intense Debate? Having probs installing to my blog.”
As you can see the company follows up when their name is tweeted and the message isn’t good. The company responded for all to see by Tweeting @ me with an offer to help. By doing so they publisize their commitment to customer service. To me it looks like they actively pursue opportunties to help. Their responses are varied and personable; it appears genuine. That’s important because here you will see their profile consists of mainly customer service responses, and having the same response wouldnt give as great an image. They should say more than just customer service repllies though, but all-in-all smart thinking!

Follow me on Twitter: GirlMarketsSelf
One way to brand yourself online is to connect with your social network followers. When I can I try to thank my followers in a personable way so they can see me as a real person with a real blog. You should message your follows on Twitter, Facebook, YouTube, or other social networks.
Twitter Thanks:
ex 1: “Thanks, (name) for following me. To witness the start of my marketing career visit GirlStartsMarketingCareer.tumblr.com.”
ex 2: “Hi, (name). I’m Kristina, a 25 y/o aspiring marketeer. Thanks for following me and I hope you enjoy my tweets!

Update: I have been introducing myself to new followers and so far two people Tweeted that they liked what I’m doing & then they provided a link to my blog. Combined, these two people have about 2,500 followers who got positive feedback about my blog!
I have started following Biz Stone (the creator of Twitter) on Twitter and it appears that in doing so I will receive emails from him about how to make the most of Twitter! Free advice from the creater of a product that can help my blog? I’ll take it! Here’s a copy of the email message he sent:
Hi there,
Last month I restarted this monthly Twitter email update. If you’ve been around for a while, then you might remember getting my emails. If you signed up and requested this update more recently, welcome! A lot happens every month at Twitter so we want to keep you in the know. As always, you’re invited to visit http://twitter.com — to come see what’s new.
New Front Page
We’ve discovered over the years that Twitter is a work in progress. At first, the idea of tweeting only appealed to a few but then it caught on in a big way. Now Twitter is an incredibly rich and expanding information network. Our design team has changed the front page to reflect this metamorphosis and will continue to adjust accordingly.
Official Twitter Conference
We’re hosting our first official Twitter developer conference this month. It’s called Chirp. The event will take place in San Francisco over two days. The first day is April 14th at the Palace of Fine Arts. On April 15th, we’ll be gathering at Fort Mason right along the bay. We’re looking forward to meeting in person. For info, tickets, or to watch online, visit the Chirp web site.
Fighting Spam
Our Chief Scientist Abdur recently published a short piece titled, “State of Twitter Spam.” In it, he explained how the definition of spam is different when compared to the common email variety. Spam is inevitable on a popular system but we fight it aggressively. Less than 1% of tweets per day are spam and we work diligently to reduce that percentage.
Location, Location, Location
We added a new feature to the Twitter web site that allows you to attach location data to individual tweets. This feature may not appeal to everyone so it requires that you activate it first in your Account Settings. You can choose to share an exact location or a general location such as neighborhood or town. This additional context is potentially very powerful.
Thanks,
Biz Stone, Co-founder (@Biz)
Twitter, Inc.